Faifatala’a kava farmers poised to unlock major economic opportunity

By: James Galvez - Managing Editor August 14, 2026

Kava farmers in Faifatala’a, West Kwara’ae, Malaita province could unlock significant economic opportunities as the Solomon Islands government and private-sector buyers explore ways to expand production and connect growers with export markets.

The potential was highlighted during a meeting between the Productive Sector of the Prime Minister’s Office Policy Implementation, Monitoring and Evaluation Unit, the Ministry of Commerce, Industry, Labour and Immigration, the Faifatala’a Kava Association and New Zealand-based kava buyer Serenco Labs.

Serenco Labs is already purchasing commercially suitable kava from Faifatala’a, but farmers have struggled to consistently meet buyer demand.

The main constraints include transporting harvested kava from the mountainous area to the buying point in Auki, poor road access, harvesting and post-harvest processing challenges, unreliable energy, quality control and limited commercial capacity.

Faifatala’a currently has about 45 households, 19 hectares of established kava and 102,000 plants in the ground.

Based on a planning assumption of 1 kilogram of saleable dried kava per mature plant at SBD300 per kilogram, the existing plants represent a theoretical production potential of 102 tonnes and an indicative gross farm-gate value of SBD30.6 million.

About 12,950 three-year-old plants are expected to provide the first significant commercial harvest from January 2027.

The proposed Faifatala’a Pilot Production Community and Auki Provincial Kava Hub 2026–2031 seeks to address production and market constraints through a plantation-to-market model covering production, transport, processing, quality assurance, value addition and export.

The programme targets the planting of 225,000 new plants annually, equivalent to about 45 hectares. At full production, each annual planting cohort could generate about SBD67.5 million in gross farm-gate value under the stated planning assumptions.

A Serenco Labs representative highlighted the quality of Solomon Islands kava, particularly its high kavalactone content. Strong overseas buyer interest suggests that the key challenge is increasingly the ability of farmers to produce, aggregate, process and reliably supply commercial volumes.

The company also highlighted the potential for kava farming to generate income within rural communities, including opportunities for Solomon Islanders currently working overseas under the Pacific Australia Labour Mobility scheme to consider investing their labour in commercial production at home, provided markets and supporting infrastructure are available.

Improved connectivity between Faifatala’a and Auki is seen as critical to the proposed expansion.

Better road access could reduce transport costs and post-harvest losses, increase the volume of kava reaching Auki and strengthen links between farmers, the proposed provincial kava hub and export markets.

The initiative therefore places the Ministry of Infrastructure Development in a key position to support the emerging kava industry.

The proposed Auki Kava Hub would provide facilities for aggregation, quality assurance, drying, grinding, packaging, value-added products and export preparation, with renewable energy also proposed to support processing operations.

The initiative aligns with the GREAT Coalition’s focus on indigenous small and medium-sized enterprises, local content and value addition.

For the Productive Sector of PIMEU, the project demonstrates the Iumi Tugeda approach by bringing together indigenous producers, government, infrastructure development, private-sector investment and international markets.

If the key constraints are addressed, Faifatala’a could turn its existing kava resources into sustained household incomes, rural employment, indigenous businesses and export earnings.

The longer-term goal is to establish Faifatala’a as a commercially viable pilot that could be replicated in other kava-growing communities across Solomon Islands.


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